Opiates

Opiates

Byredo Extends Its Offering With a Car Diffuser

Byredo Extends Its offering With a Car Diffuser This summer, BYREDO introduces a new product in their offering – the Car Diffuser, bringing aromas from the Home collection into the car environment. Crafted from black, cream, or brown leather, with replaceable fragrance refills, it easily clips onto the vehicle’s air vent and spreads fragrance via a cold diffusion system that activates with airflow. The Car Diffuser is available in three iconic scents: Bibliothèque, Summer Rain and Coin Laundry. After being opened, each refill can last for as long as three months and can be replaced whenever necessary. SUMMER RAIN: Experience a refreshing summer downpour with notes of basil and spearmint leading the way, complemented by green fig and ginger, and grounded by sandalwood and tonka as the rain fades. BIBLIOTHÈQUE: Escape into the velvety essence of paper, marked by notes of plum and cinnamon, with a heart of leather accord and violet, finished with birch woods, patchouli, and vanilla for comfort. COIN LAUNDRY: Relive a Sunday at the laundromat with crisp scents of aldehyde, pink pepper, and white rose, layered over a heart of neroli and peony, resting on blonde woods, musks, and sandalwood. The launch campaign of the Car Diffuser was photographed and directed by Jim Mangan, and it is inspired by his long-standing interest in the landscapes and communities of the American West. Mangan takes an ecological and sociological approach to explore how people interact with place over time. His work combines documentary detail with cinematic atmosphere, depicting desert landscapes, motion studies, and portraits of historically shaped communities. In the campaign, the Car Diffuser becomes integral to the journey, using heat, dust, resin, and distance to create images that explore movement and scent. The Byredo Car Diffuser will be available in Byredo stores worldwide and online at Byredo.com from July 16th, 2026

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Never Fully Dressed unveils Autumn 2026 and ready-to-wear Spring / Summer 2027

Never Fully Dressed unveils Autumn 2026 and ready-to-wear Spring / Summer 2027 Never Fully Dressed introduces its Autumn 2026 collection alongside an exclusive preview of Ready-to-Wear Spring / Summer 2027, clearing the brand’s mission to create clothes that inspire and bring joy through inclusive, feel-good styles. Signature prints and the creative foundations Designed in-house, in London, the collections build on the creative foundations that have become synonymous with Never Fully Dressed. Signature hand-painted prints pair with conversational motifs and reimagined silhouettes, bringing together a collection full of joy. Autumn 2026: a celebration of colour, prints and craftsmanship Autumn 2026 explores a NFD’s signature design handwriting, inspired by vintage scarfs, blurred interpretations of prints alongside warmth of the changing season. The collection layers bold colours, elevated fabrications, and intricate construction. Familiar icons through bold print stories tie together the brands premium finishing creating pieces that feel both timeless and unmistakably NFD. A first look at ready-to-wear Spring/Summer 2027 Looking ahead to 2027 Ready-to-Wear styles, the collection offers lightweight textures, relaxed tailoring and versatile separates designed for multi-way styling. Championing colour in feel-good designs marking the next evolution of NFD’s creative vision. Never Fully Dressed at Copenhagen Fashion Week To celebrate the collections, Never Fully Dressed will take over Soho House, Copenhagen across 4th & 5th August inviting editors, stylists, creators and friends to discover the styles before launch.

Opiates

L:a Bruket Introduces Rhubarb Geranium

L:a Bruket Introduces Rhubarb Geranium L:a Bruket expands its body care collection with Rhubarb Geranium, a limited edition scent inspired by the sensory richness of a flourishing Swedish garden. Rooted in founder Monica Kylén’s childhood memories of harvesting fresh rhubarb, the fragrance pairs crisp, tart rhubarb with soft geranium, layered with notes of cut grass, pine and cedarwood for a fresh, green composition. Available across the brand’s Hand & Body Wash, Body Lotion and Hand Cream, the collection captures the feeling of being surrounded by nature. Our favourite is the Body Lotion, while the scent itself stands out as a beautifully balanced unisex fragrance that lingers with a clean, understated elegance. Find the Rhubarb Geranium collection here  Images courtesy of L:a Bruket 

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Get the Gallop and Callie Coles Reimagine the Hay Bag

Get the Gallop and Callie Coles Reimagine the Hay Bag Swedish brand Get the Gallop has teamed up with British author and influencer Callie Coles on an exclusive reinterpretation of its signature Hay Bag. Blending British equestrian heritage with Swedish craftsmanship, the collaboration introduces new editions of the Hay Bag Medium and Large in green canvas and brown pull up leather, finished with striped straps inspired by the iconic Newmarket horse blanket. Founded in 2016 by, among others, Olympic rider and entrepreneur Lisen Bratt Fredricsson, Get the Gallop has built a following for its functional, timeless designs. Coles, a longtime user of the Hay Bag, developed the collection through a shared focus on quality, functionality and durability. The Get the Gallop x Callie Coles collection launches at the end of July and will be available exclusively through Get the Gallop’s website and the brand’s Stockholm store. Find the collection here  image courtesy of Get The Gallop

Opiates

Satisfyer Designs Sexual Wellness for Every Body

Satisfyer Designs Sexual Wellness for Every Body Since 2016, Satisfyer has built its product range around anatomical diversity, varied forms of intimacy and the principle that pleasure should be accessible to everyone, regardless of gender identity, body, age, or preference. With a range of over 300 products intended to work across different anatomies, relationship structures, and levels of experience, the sexual wellness brand has sold more than 100 million products globally. Nowadays, it’s distributed in over 100 countries, becoming one of the world’s bestselling brands in its category. This summer, Satisfyer is articulating what has guided its product development from the start: that inclusive design in sexual health is not a niche consideration, but a fundamental one. “Inclusive sexual health means taking people seriously in all their diversity, regardless of how they experience their body or who they love. It is about knowledge, safety, and the freedom to explore one’s own pleasure without shame,” says Melanie Eichhorn, Sexual Education and Diversity Lead at Satisfyer.  That philosophy shapes every product decision, according to Senior Industrial Designer Valeria Lambrecht, who points to the particular responsibility that comes with designing objects for intimate use. “Our products accompany people in a very personal area of life, so they must not only be functional, but also create trust and evoke feeling,” she says. The product range reflects a concrete desire to develop products for different anatomies, preferences, and forms of intimacy. The Pro 2 Generation 3, a pressure wave and vibration device, is designed with an opening that accommodates different anatomical variations, including various forms of clitoral and penile anatomy. The Elastic Game Multivibrator uses a flexible band that adapts to different bodies and can be worn in multiple configurations, regardless of anatomy or gender identity, with over 14 possible uses. The Plug & Play 1 takes a similar approach: a long, elastic band that can be adjusted to stimulate a wide range of areas and used alone, with one or several partners. Accessibility in a broader sense also informs the range. The Easy Lover’s elongated handle and extended opening make it easier to use for pregnant people, those with limited mobility, and those with larger bodies. The G-Spot Flex 5, slim and highly flexible, is described as a gentle option for those with vaginismus or heightened sensitivity, and for those post-gender-affirming surgery once healing is complete, in consultation with medical professionals. The Rotator Plug 2+ Connect App can be controlled remotely by a partner through an app, which the brand notes is particularly useful for people with limited mobility. The commitment to inclusive design is not a Pride campaign, but the underlying logic of how the range has been built since its founding.

Opiates

Bang & Olufsen appoints John Legend as Global Brand Ambassador

Bang & Olufsen appoints John Legend as Global Brand Ambassador The partnership with the EGOT-winning artist brings Bang & Olufsen’s Beautiful Sound to life through emotion, culture and a timeless connection to music.   Bang & Olufsen is delighted to announce a two-year partnership with multi-platinum-selling musician, producer, activist and Emmy, Grammy, Oscar and Tony Award-winning artist John Legend, who joins the brand as Global Brand Ambassador, embodying Bang & Olufsen’s Beautiful Sound philosophy.   The collaboration brings together one of the world’s most influential artists with a company built on more than a century of craftsmanship, design and acoustic precision, united by a shared belief that music is more than sound.   “John Legend is an artist whose work reflects a rare balance of discipline and emotional openness,” says Nikolaj Wendelboe, Interim CEO of Bang & Olufsen.   “This partnership is rooted in a shared commitment to craftsmanship and artistic creation at the highest level, as well as a common belief that music should be felt just as much as it is heard. Together, we are creating something refined yet powerful, where sound and emotion meet without distraction.”   Over the next two years, Bang & Olufsen and John Legend will bring this shared vision to life through curated performances, cultural moments and storytelling, with each activation reflecting the idea that beautiful sound is born from true craftsmanship. Further details about upcoming experiences and activations will be announced in the coming months. image courtesy Bang & Olufsen 

Opiates

Grandma Hobbies Are Having a Moment

Grandma Hobbies Are Having a Moment The Ukrainian brand of contemporary embroidered clothing, Etnodim, is introducing its first embroidery kits, inviting beginners and seasoned makers alike to rediscover the joy of creating by hand. Designed to become part of everyday rituals, family traditions, or thoughtful gifts, the collection celebrates centuries-old Ukrainian embroidery through a modern lens, embracing today’s renewed appreciation for slow, intentional creativity. The launch includes two designs: Kvitneva, a round embroidered placemat with a floral motif, and Tsvit, a set of two square embroidered placemats. Expanding Etnodim’s mission beyond clothing, the kits offer a hands-on way to connect with Ukrainian embroidery traditions. Each kit includes fabric, embroidery threads, a needle, a stitching pattern, and step-by-step instructions, making it easy for anyone to pick up a new hobby. image courtesy Etnodim For Etnodim, embroidery is about more than preserving craftsmanship—it’s about keeping a cultural tradition alive by inviting others to take part in it. As slow living, mindful making, and analog hobbies continue to resonate, the kits offer a chance to create with intention while building a personal connection to the heritage behind every stitch.  The embroidery kits will be available on etnodim.com later this week. We’d love to send one your way to try if it feels like a fit for your upcoming coverage. Let me know what questions you have, excited to hear your thoughts!  

Opiates

Oribe Presents the New Hair Alchemy Bond Building Elixir

Oribe presents the new Hair Alchemy Bond Building Elixir Luxury haircare brand Oribe expands its acclaimed Hair Alchemy collection with the launch of the new Hair Alchemy Bond Building Elixir, an advanced leave-in treatment created to strengthen fragile strands and help prevent breakage before it happens. Combining high-performance hair science with the brand’s signature luxurious approach, the formula is designed to restore resilience without compromising softness or shine.   At the heart of the innovation is a powerful blend of Time-Release Strengthening Technology, a Holistic Rebonding Complex, and 11 amino acids that work together to reinforce the hair fibre, improve elasticity, and enhance overall resilience. Clinically tested, the treatment reduces the risk of breakage by up to 71%, helping hair better withstand daily styling, environmental stressors, and heat damage. For the campaign, Oribe shifts the conversation around strength beyond the hair itself. Rather than relying on traditional beauty imagery, the brand casts female bodybuilders as its leading faces, using their physical power as a striking visual metaphor for the product’s performance. The bold campaign celebrates strength in its many forms, challenging conventional beauty ideals while highlighting confidence, discipline, and resilience.   Launching on July 13, the Hair Alchemy Bond Building Elixir is a compelling addition to Oribe’s growing portfolio of science-backed treatments—one that pairs cutting-edge technology with a modern vision of beauty where strength is both seen and felt. image courtesy Oribe

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aim’n unveils Merlot for Pre Fall 2026

aim’n unveils Merlot for Pre Fall 2026 aim’n introduces Merlot, a rich deep red hue designed to define the season’s activewear wardrobe. The new Pre Fall colourway arrives in two of the brand’s most popular collections, Shape Seamless and Sense. Shape Seamless is developed with body contouring technology and an invisible scrunch detail that enhances the silhouette while providing optimal support. Sense is crafted from a soft brushed fabric that delivers a luxurious second skin feel with maximum freedom of movement. The Merlot collection includes tights available in both petite and tall lengths, along with tops, bralettes, training jackets and more. Designed for versatile training, the pieces transition effortlessly from the gym to the studio and are ideal for those looking to return to their routines after summer. Find the collection here  images courtesy of aim’n

Opiates

Dr. Martens AW26: Desert Rodeo & Buzz

Dr. Martens AW26: Desert Rodeo & Buzz Ahead of AW26, Dr. Martens continues to explore the intersection of heritage, subculture and self-expression with the introduction of two new collections: Desert Rodeo and Buzz. Together, they reflect the brand’s ability to reinterpret iconic design codes through a contemporary lens while remaining rooted in the craftsmanship and attitude that have defined Dr. Martens for decades.   Desert Rodeo offers a modern take on western-inspired silhouettes, combining rugged workwear influences with refined proportions, fringe detailing and the unmistakable Quad sole featuring the brand’s signature air-cushioned construction. Designed as enduring wardrobe staples rather than trend-driven pieces, the collection balances everyday functionality with a distinctive edge. Launching in July, Desert Rodeo reinforces the timeless appeal of western dressing through the unmistakable Dr. Martens perspective.   Arriving in August, Buzz marks the next evolution of the brand’s breakout platform silhouette. Originally inspired by chunky archive styles from the 1990s, the collection returns for AW26 with elevated leathers, tactile textures and an expanded colour palette. Standout styles including the Buzz Hi Brown Gloss and Buzz 5-Eye Croc are joined by new iterations such as the Buzz Hi Croc and Buzz 6-Eye, further developing the silhouette with fresh proportions and premium finishes.   Together, the AW26 collections demonstrate how Dr. Martens continues to evolve without losing sight of its roots—moving effortlessly between western-inspired utility and bold platform silhouettes while championing individuality, durability and unmistakable attitude. image courtesy Dr. Martens

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