Author name: Sandra Myhrberg

Fashion Editorial, Uncategorized

SOBER SPRING

SOBER SPRING photography Gustaf Peterson fashion Majken Hansén / Wei hair & makeup Katarina Ohlsén model Vida Viberg / Kult Models coat By Malene Birger sweater and shirt Samsøe Samsøe shorts Arket socks Uniqlo sneakers New Balance glasses EOE Eyewear polo shirt Gant shirt Bite Studios jeans Levi’s sneakers Veja earrings Blue Billie socks Uniqlo sneakers Bronx via Zalando jacket Unna World skirt Baum und Pferdgarten cardigan Calvin Klein tank top Bite Studios shorts Unna World socks Uniqlo necklace Ragbag blazer and shorts J.Lindeberg blue knit top and white long sleeve Bite Studios socks Uniqlo sneakers Baum und Pferdgarten x Etonic knit top and polo Soft Goat sweater and trousers Bite Studios coat Cos top and sweater Soft Goat shorts By Malene Birger socks Uniqlo sneakers Veja glasses EOE Eyewear cardigan Soft Goat shirt Uniqlo x JW Anderson shorts Unna World shirt Mother jeans Samsøe Samsøe sneakers Veja socks Uniqlo earrings Blue Billie cardigan Calvin Klein tank top Bite Studios necklace Ragbag

Fashion Articles, Uncategorized

It’s Gucci by Demna

It’s Gucci by Demna Last week ended with a show stopper. Demna presented his first collection for Gucci — and it marked a clear new direction. Focused, precise, and all about the product. The collection introduces lighter, body-aware silhouettes with seamless construction, invisible edges, and curved hems that follow the natural shape of the body. It opens with a white seamless minidress — simple, confident, and strong. The tailoring feels fluid and easy, designed to move from day to night. Jackets are styled with skirts, leggings, or trousers, showing versatility. Hybrid pieces stand out: trackdresses, leggings fused with trousers, and ultra-fitted garments that merge tops and jackets into one. Volume appears through feather details and soft leather pieces, while sculpted silhouettes subtly reference classical statues. Eveningwear brings bold energy — high slits, embellishment, and a backless gown revealing a diamond GG thong. Accessories update Gucci icons with a practical twist, including a sleeker Bamboo 1947 bag and the new minimalist Manhattan sneaker. At its core, this collection is about clarity and wearability. Strong design. No over-explaining. Just Gucci — redefined by Demna.         images courtesy Gucci

News

An Icon Needs Icons – Chanel J12

An Icon Needs Icons – Chanel J12 text Chanel  images courtesy Chanel  Some objects do not seek relevance. They become it through endurance, restraint, and purpose. The Chanel J12 has always been a part of that rare category. A statement beyond the hour, it’s a feeling, a texture, a philosophy worn on the wrist. Unisex by design, it transcends conventional boundaries, meant for anyone who understands the subtle power of presence. With its new campaign, Chanel once again reminds us that true strength does not need to announce itself. It reveals itself over time, appearing wherever confidence meets enduring presence. But how do you bring an icon to commercial life again? How do you make it feel relevant today and resonate as it once did? You simply need icons! I couldn’t think of a better fit than Gisele Bündchen starring in this campaign. Her connection to the house goes back to the 1990s, during Karl Lagerfeld’s era, a time when femininity was being reimagined as powerful, assured, and instinctive. She has always embodied that balance: commanding presence without force, authority without hardness. She does not perform strength; she simply lives it. It is no surprise, then, that she is at the heart of this campaign alongside Clément Chabernaud. His steady presence anchors the story in a modern take on masculinity, and this campaign speaks softly but resonates deeply. It invites reflection—on material, on movement, on the kind of strength that does not need armor. I keep coming back to the J12 because it moves through time with a kind of effortless presence. Softness can be radical. Elegance can be resilient. Icons endure, not by trying to follow the moment, but by staying true to themselves. Watching Gisele and Clément together, it feels as if they are in a deep sea conversation where time has paused. Not contrasts, but parallels. That is what makes it resonate. It is not about gender or spectacle, but about shared values and a sense of inner calm. The new J12 signature, In the Greatest Strength Lies Softness, feels deeply aligned with the object itself. Ceramic that is smoother than silk yet stronger than steel—resistant to time, wear, and expectation. There’s a certain poetry in how the watch reconnects with its original element: water. Calm on the surface, immense beneath. It mirrors the people chosen to wear it. More than twenty-five years on, it still feels contemporary, not because it chases the moment, but because it was created to endure. Perhaps that is its true appeal: it asks nothing of us but to notice, to feel, and to consider what lasting presence really means.

Cinema

The New Doctor Glas, A Century Later

The New Doktor Glas, A Century Later text Natalia Muntean Christian wears jacket Jeanerica t-shirt Oscar Jacobson trousers HOPE Isac wearsleather jacket HOPE trousers Tiger of Sweden knit underneath and boots Oscar Jacobson Thea wears hat Jeanerica top Malina trousers Lisa Yang earrings and bracelet Maria Nilsdotter heels ATP “I felt very comfortable failing,” says Christian Fandango about filming the new adaptation of Hjalmar Söderberg’s Doktor Glas. Premiering in Swedish cinemas at the end of February, the film, reimagined by screenwriter and actor Isac Calmroth and directed by Erik Leijonborg, brings Söderberg’s 1905 novel into the present day. It reframes the classic moral dilemma: who has the right to judge, and who decides what is justified? The priest becomes a celebrated writer, private shame collides with public image, and Helga gains an agency largely denied to her in the original text. What remains unchanged are the questions at the story’s core: Who is guilty? Who controls the narrative? And how far can moral conviction go before it turns destructive?   Natalia Muntean: Dr Glas has been interpreted for over a century. When you started working on this version, was there something you all agreed needed to be very different from earlier adaptations, and maybe from the book? Christian Fandango: We all agreed that we wanted it to be a modern take.  Isac Calmroth: And you can’t really help it. Everything changes when it’s modern, because it’s 100 years later. Even if sometimes we wanted to go back to the book and tried to, it doesn’t really work.  Erik Leijonborg: When Söderberg wrote it, it was very contemporary and really on the edge of moral questions, both for society and for the individual. Those questions are still exactly relevant today. If you want to take the temperature of Stockholm and the people living here, you can read that book at any time. For example, can I help a woman who has been raped? Can I take the life of the rapist? Is that morally correct? Is abortion morally right? In 1905, these boundaries were defined by strict, often oppressive laws. Today, we have the consent law. These questions will keep being asked as long as we’re human beings trying to figure out where the boundaries are. And then there’s the contemporary life we live – social media, being a public figure. These aspects felt very relevant to us. Thea wears hat Jeanerica brosch Ole Lynggaard, top Malina  trousers Lisa Yang  earrings Maria Nilsdotter Erik wearstotal look Oscar Jacobson NM: So you brought some of your own experience into the characters? Thea Sofie Loch Næss: Maybe. But I think one obvious thing when writing something in 2025, compared to the book, is Helga’s agency. I remember when I was reading the original, I was looking for Helga, thinking, “Where is she?” She’s only viewed through the men’s eyes. She doesn’t really have agency. At that time, that was just how it was. You’re married, the man is king. In this new version, she’s afforded much more agency, and we see her as a real person. Even though times have changed, and you can do whatever you want, there are still grey zones. Especially when you’re public people. When you scroll social media, you think, “Wow, amazing, happy lives.” But what’s actually going on inside a relationship? Sometimes it’s even harder to talk about because you’re protecting this perfect image. What’s more important to protect – your real self or the public persona?   NM: Do you think you have answered the question of who is guilty or who is the bad guy in this trio? IC: I think we do and we don’t. TSLN: We also all have different opinions, because we are portraying the characters. As an actor, I have to defend Helga at all costs to portray her in a real way. And so does Isac, and so does Christian. According to my character’s life, I’m doing everything right. So I believe that. I think for us, playing the characters, we all have this strong belief in our own character.  IC: Everybody wants a simple answer to who’s guilty and what actually went down. But the truth is probably very complicated.  NM: When choosing to portray the novel as a psychological thriller rather than a period drama – what did that shift unlock, maybe emotionally or morally? IC: It really came when I reread the book and suddenly had this idea of doing it in a modern way. I called Erik and Christian, and later we called Thea, and we all agreed on this take.  CF: One of the big things was changing my character’s profession; he is not a priest but a writer. Once we nailed that, it kind of unlocked everything. IC: In the original, the priest is the holy figure of that century. Today, we “pray” to celebrities instead, so we changed that. And then everyone was involved in the script. As a man writing, even though I wanted to create Helga as a complex character, I somehow still ended up with a version where she didn’t even have a job, so Thea came in with a lot of material and ideas. Everybody contributed. NM: Thea, what else did you have to change from Isac’s script when it came to writing your character? TSLN: I think it was more about finding nuances. Like, why is she still in this relationship? Does she have any friends? What is her inner life in a way that lets us understand and follow what leads her to do all these things? Writing it in a modern way also gives you a lot of freedom, because this is a classic Swedish novel that people hold very close and have strong opinions about. If we had tried to do it exactly the way the book is written, I feel like people would have focused more on how faithful it is to the book instead of the story. But when you move it

News, Uncategorized

Where the Air Feels Older Than Time

Where the Air Feels Older Than Time images courtesy AllTrails Hiking Telemark with AllTrails There is something about arriving in Norway in October. The light feels softer, almost thoughtful, as if the country is already preparing to turn inward for winter. After landing in Oslo, we boarded a bus and travelled about ninety minutes southwest toward Telemark. The city slowly gave way to forest. Roads narrowed. Lakes appeared like mirrors between the trees. By the time we arrived, the air felt different. Sharper. Cleaner. Quieter. Our first stop was Bolkesjö Gaard, resting at the foot of Blefjell mountain. The farm dates back to the thirteenth century. Its oldest building, Årestua, holds timber from the 1220s. Wood that has lived through plagues, unions, wars, harvests, and generations. Standing inside those dark wooden walls, time feels compressed. History is no longer abstract. It breathes. But this trip was not only about stillness or nostalgia. It had a purpose. AllTrails had just launched in the Nordics, and we were there to experience it where it makes the most sense. Out in the landscape itself. Into Telemark Our half day hike took us through the quiet wilderness of Telemark, a region shaped by biodiversity, layered forests, open mountain ridges, and endless lakes. The terrain keeps shifting. Soft moss underfoot. Rocky passages. Open viewpoints where the sky suddenly expands. October in southern Norway is a study in contrast. Deep greens. Burnt orange. Silver water. Crisp blue skies. The kind of air that makes your lungs feel newly installed. It was exactly the retreat I did not know I needed. No notifications. No urgency. Just movement. There is something deeply grounding about walking for hours with one simple goal: follow the path. Why AllTrails So why AllTrails? Because even in a country made for hiking, knowing where to begin can feel overwhelming. AllTrails helps you discover routes based on your level, distance, and terrain. Whether you want a gentle walk by a lake or a more demanding mountain climb, the platform filters options in a way that feels intuitive rather than intimidating. What makes it especially relevant in the Nordics is the scale. There are more than 8,000 trails in Sweden. More than 9,000 across Norway and Denmark. And the number keeps growing. Users can upload and share their own routes, turning hiking into something communal rather than solitary. The map becomes a living document shaped by the people who walk it. The platform offers three membership tiers depending on how advanced your needs are, from simple trail discovery to detailed offline maps and safety features. AllTrails is also a member of 1% for the Planet, reinforcing a commitment to environmental responsibility in a world where exploring nature must go hand in hand with protecting it. Simple Things Between the mountains, forests, and lakes, one thought kept returning: Is this not the best combination? A little history. A few meaningful conversations. Fresh air. Sometimes it really is the simple things. Back at Bolkesjö Gaard in the evening, candlelight reflecting on centuries old timber, it became clear why Scandinavia continues to draw creatives, thinkers, and dreamers north. Nature here is not a backdrop. It is the main character. AllTrails launching in the Nordics feels less like expansion and more like alignment. This region lives outdoors. The app simply helps you enter it with intention. And maybe that is what this trip was really about. Not conquering a mountain.Not chasing performance.Just remembering how good it feels to walk. https://www.alltrails.com/ https://www.bolkesjogaard.no/en/no/historie

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