INUIKKI X Rouje Present MontAmour: Tailored for Urban Winter Life
INUIKII X Rouje Present MontAmour: Tailored for Urban Winter Life INUIKII and Rouje unveil MontAmour, a new take on the Classic Low. Presenting an exclusive joint launch of the iconic winter boot, the Classic Low has been reinterpreted with updated silhouettes, double lacing, and a signature balance between Alpine function and a timless elegance – creating a boot that feels both familiar and entirely new. The collaboration brings together two brands with distinct identities but a shared approach to design. INUIKII’s focus on warmth, durability and craftmanship meets Rouje’s instinctive Parisian style, resulting in a piece that reflects both practicality and character. MontAmour carries the comfort and protective feel of INUIKII’s original model, refined through Rouje’s eye for subtle details and feminine ease. The campaign is set in Paris, moving from the streets of Burres Bergeyre to the steps of Sacré-Cœur. The city becomes the backdrop for a boot made for real winter life. Cold mornings, slushy sidewalks and weekends spend shifting between the city and the outdoors. MontAmour is designed with this rhythm in mind, blending Alpine function with a relaxed Parisian feel. This collaboration brings together sport-inspired design and an urban look. MontAmour is warm, practical and easy to wear. While still being a statement piece for any winter occasion. The MontAmour boot is priced 240 EUR and is sold exclusively at Rouje and INUIKII. Image courtesy of INUIKII x Rouje
