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BOSS in Design Collaboration with Ligne Roset – Togo by Ro

BOSS in Design Collaboration with Ligne Roset – Togo by Ro In a refined dialogue between fashion and design, BOSS and Ligne Roset revisit one of the most recognizable seating designs of the 20th century: the Togo. Originally conceived in 1973 by Michel Ducaroy, the piece is reinterpreted through a contemporary lens where tailoring meets architecture and comfort is shaped by precision. For the first time, the Togo is presented in a hybrid material composition, pairing smooth, high quality leather with a soft textile seating surface. Contrast stitching, drawn from the codes of BOSS suiting, introduces a graphic sharpness that reframes the chair’s famously relaxed silhouette. The result is a subtle tension between structure and softness, an object that feels as considered as it is inviting. Despite this evolution, the essence of the Togo remains intact. Its all foam construction, free from rigid framing, continues to define its low, sculptural form. Each piece is handcrafted by skilled upholsterers, with the signature pleating applied manually, ensuring that every chair carries both the legacy of the original and the uniqueness of an artisanal object. More than a design update, the BOSS | Ligne Roset Togo reflects a broader shift in how interiors are conceived. Here, furniture adopts the language of fashion, precise, tactile, and expressive, while living spaces become extensions of personal style. The piece moves seamlessly between disciplines, embodying a new kind of luxury that is understated yet deliberate. Presented during key design moments in Paris and Milan, the collaboration positions the Togo not only as a seat, but as an experience, one that invites pause, conversation, and connection. In this reimagined form, the icon endures, recut for a contemporary way of living. Image courtesy of BOSS

News

BOSS serves up grand-slam partnership with Australian Open

BOSS serves up grand-slam partnership with Australian Open for 2027 BOSS has announced a landmark partnership as the Official Lifestyle Outfitter of the Australian Open from 2027, marking a new chapter at the intersection of sport, style, and global culture. From the first serve to championship point, the brand will bring its signature sharp tailoring and sport-inspired looks to one of tennis’s most prestigious stages, alongside standout hospitality experiences designed to elevate the tournament on and off the court. The partnership is built on a shared mindset of ambition, performance, and bold confidence. For BOSS, it also reinforces tennis as a core part of its identity and cultural strategy, offering a platform to connect with global audiences through fashion, sport, and experience-led engagement. HUGO BOSS CEO Daniel Grieder described the collaboration as a “natural fit”, highlighting shared values of excellence and innovation, while Tennis Australia CEO Craig Tiley said the partnership will help enhance “how the tournament looks, feels, and connects with fans around the world.” As part of its new role, BOSS will transform the visual identity of the Australian Open, dressing up to 4,000 staff, officials, umpires, and ball kids, bringing a unified and unmistakably premium aesthetic to the event.

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