Estée Lauder introduces new eyeshadow and lipsticks
Estée Lauder is expanding its makeup offering with two new stick formulas: The Essential Eyeshadow Stick, an ultra-longwearing cream eyeshadow, and the Pure Color Melt-On Shimmerstick, a new shimmer finish joining the Pure Color Melt-On Glosstick collection. Both launches are designed for quick, buildable application in stick formats.
The Essential Eyeshadow Stick has a creamy formula designed to glide onto the eyelids without tugging, with a “play and lock” texture that allows time for blending and layering before setting. The formula is creaseproof, smudgeproof, waterproof and transfer-resistant, with up to 20 hours of wear. It is available in eight shades across matte and satin finishes.
The shade range includes four matte tones – Oatmilk, Latte, Hazelnut and Cold Brew, alongside four satin shades: Rosé, Spritz, Sugarplum and Espresso. The sticks feature a slanted tip for sculpting and defining and a twist-up format intended for on-the-go application.
Also new is the Pure Color Melt-On Shimmerstick, a high-shine lip product formulated to melt onto the lips on application. The formula combines an emollient peptide blend with conditioning oils and occlusive polymers designed to melt at body temperature, providing buildable sheer-to-medium coverage and a glossy finish.
The Shimmerstick launches in four shimmer shades: Sparkling Mocktail, a milky pink with rose-gold pearl; Sparkling Plumtini, a lilac with pink pearl; Sparkling Bellini, an apricot with golden pearl; and Sparkling Cola, a caramel with bronze pearl.
