H&M Beauty Unveils Its Autumn 2026 Collection
From shimmering eyeshadows and glossy lips to a warm, indulgent fragrance, H&M Beauty welcomes the new season with a collection inspired by autumn’s rich colours, textures and contrasts.
H&M Beauty is embracing the changing season with its Autumn 2026 collection, featuring a range of makeup essentials designed for both everyday wear and more expressive looks. Deep berry tones, earthy neutrals and metallic finishes set the mood, with versatile formulas that make it easy to experiment with different styles.
Among the new arrivals is the Eye Scene Duo Palette, combining a soft satin eyeshadow with a glittering topper for added dimension and shine. Available in three shades, Metallic Forest, Velvet Drama and Desert Spark, the duo is designed to transition effortlessly from day to night. For those who prefer more variety, the Eye Shadow Quad features four complementary shades in matte and shimmering finishes, available in Rose Remedy and Cool Intentions.
image courtesy H&M Beauty
Lips are another focus of the collection. The new Plumping Lipliner offers rich pigmentation and a creamy texture, with a subtle tingling sensation designed to create the appearance of fuller lips. Available in four shades, it pairs naturally with the Gloss Lip Tint, a lightweight, hydrating lip colour that delivers a sheer wash of colour and a glossy, non-sticky finish.
Alongside the autumn makeup collection, H&M Beauty is introducing Vanilla Silk Elixir, a limited-edition collection inspired by festive evenings and the transition from day to night. At its centre is the Vanilla Silk Elixir Eau de Parfum, a warm gourmand fragrance opening with bergamot, pear and ginger, followed by notes of jasmine and cocoa. Creamy vanilla, soft musk and warm amber create a rich, comforting base.
With a mix of wearable shades, playful textures and affordable beauty essentials, H&M Beauty’s latest launches invite experimentation and self-expression, whether the mood calls for understated elegance or something a little bolder.
The Autumn 2026 makeup collection launched in August, with all products described as vegan by H&M Beauty.