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Alva introduces Autumn Plum and Deep Taupe

Alva introduces Autumn Plum and Deep Taupe

New hues of softness for robe and bedding

With the arrival of two new colorways, Autumn Plum and Deep Taupe, Alva expands its beloved Vindel collection. The line, known for its velvety robes crafted from 100% organic and Fairtrade-certified cotton, now embraces the rich tones of autumn in both loungewear and bedding. The hues also appear in the Strimma Autumn Plum duvet set and the Nejd Percale set in Deep Taupe. The Vindel robe was designed to elevate everyday comfort, wrapping the body in warmth and softness that feels as good against the skin as it does to the soul.

“We want to create pieces that people long to wear every single day,” says Alexander Hars, co-owner of Alva. “With Autumn Plum and Deep Taupe, we deepen the Vindel collection with colors that mirror the calm and warmth of autumn. It’s about creating space for rest and expression, with care woven into every detail.”

Autumn Plum is a deep plum purple that evokes the richness of the season, bold, elegant, and quietly expressive. It captures the beauty of autumn’s fleeting light and its sense of reflection. Deep Taupe brings warmth to the home as the air grows colder. Its earthy, mole-toned shade is versatile and timeless, complementing any interior palette with ease.

Crafted from cotton velour, the Vindel robe’s texture is created through an intricate process that adds extra threads to form loops on the surface, later cut and brushed to achieve its signature velvety finish. The result is a fabric that feels luxuriously smooth and comforting to the touch.

Alva’s commitment to Fairtrade production remains at the heart of every collection. The cotton comes from small-scale farmers in India, all members of the Chetna Organic cooperative, a network that supports organic farming, fair pay, and social wellbeing for every grower involved.

In the soft folds of Autumn Plum and Deep Taupe, Alva captures the quiet beauty of slowing down, of finding stillness and warmth in the season’s embrace.

Images courtesy of Alva Linen 

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