Sunny Stories with Maria Nila
Maria Nila’s SS26 Beauty Bags arrive this April under the campaign name Sunny Stories with Maria Nila, inspired by sun-drenched days, seaside getaways, and warm summer memories. Fronting the campaign is Desiré Inglander, the face of this year’s edition.
The bags themselves are produced from recycled materials, taking their design cues from padded beach blankets, compact enough for travel, whether that means a holiday or a summer in the city. Each contains a full-size shampoo (350 ml) and conditioner (300 ml) from one of five collections, plus their travel-sized counterparts (100 ml each). The bag and travel sizes come included at no extra cost.
Five collections are available: Head & Hair Heal, for sensitive or dry scalps with hair growth-stimulating ingredients; True Soft, for dry hair in need of moisture and manageability; Pure Volume, boosted with provitamin B5 and moringa oil; Luminous Colour, which protects colour with pomegranate extract and Color Guard Complex; and Structure Repair, aimed at damaged or chemically treated hair.
All Maria Nila products are 100% vegan, produced in Sweden.
