Charlotte Tilbury Unveils New Formula of Iconic Magic Cream

Charlotte Tilbury has launched an updated version of its best-selling Magic Cream moisturiser, incorporating a breakthrough ingredient, developed over a decade of research.

The new formula is built around Recoverstem™ Peptide, a complex created exclusively for Charlotte Tilbury. Derived from the stem cells of the Eternal Jasmine Youth Plant™, it contains over 100 multi-action peptides designed to address multiple signs of ageing. According to the brand, the naturally sourced ingredient works to transform and recover the look of skin both instantly and over time.

The updated formulation targets ten visible signs of ageing: hydration, glow, plumpness, redness, uneven texture, firmness, elasticity, fine lines and wrinkles, lift, and neck lines. It also includes an enhanced version of the brand’s Cushion + Lift Mesh Technology™, now with rosehip oil, oat extract, and ectoin, an ingredient intended to support the skin barrier. “I am always innovating, and as our lifestyles become more fast-paced, digital and dehydrating, I have seen our skin needs evolve,” says Charlotte Tilbury.

The original Magic Cream was created by Charlotte Tilbury as a backstage product to revive tired skin before shows and red carpet appearances. Since its commercial launch, it has become a flagship product for the brand, with one pot being sold every minute globally.