SÉZANE - A Love Letter from Paris
text Jahwanna Berglund
images courtesy of Sézane
Paris will forever be my second home. After nearly a decade in the city of lights, I know its rhythm like I do Stockholm’s. The soft clatter of cups on café terraces, the quiet grace of Haussmann façades, the way the air turns liquid gold at dusk.
But this time, I returned with a different lens and not as the local I once was, but as a guest rediscovering someone else’s Paris.
Morgane Sézalory, the founder of Sézane, invited me along with a small group of wonderful Nordic women to explore her Paris. To see the city through the eyes of the woman who built a brand around timeless charm, generosity, and community.
What unfolded was more than a visit, it was a quiet journey through moments that remind you why this city still holds the power to feel both familiar and entirely new.
Dinner at Morgane’s Former Apartment
Hidden on the Left Bank, just a short walk from one of my long-time favourite restaurants, L’Atelier de Joël Robuchon, is Morgane’s old apartment. A two-storey haven with a secret garden tucked quietly behind its walls. It felt like stepping into a dream: the glow of candles, the sound of glasses clinking, laughter spilling softly into the warm autumn night.
It was one of those Parisian evenings that seem to pause time, soft light spilling from open windows, the scent of food and flowers drifting together, and that feeling you only get in Paris, when life suddenly feels lighter, fuller, and perfectly in tune.
Morning Rituals
The next morning began at Grace Café, where the hot chocolate tastes exactly like home.
Then a quick coffee to go from Coutume Café before wandering down Rue du Bac, a street that somehow captures the spirit of Sézane itself: elegant, effortless, quietly confident.
And because no day in Paris feels complete without something sweet, I stopped for a crêpe suzette with a squeeze of lemon from Le Bac à Glaces, just sugar and lemon, the simple kind. I ate it while walking through Saint-Germain as the city came alive, sunlight dancing across the balconies and double-faced windows of old Parisian buildings.
Beyond Fashion
What lingers after a visit with Sézane isn’t only the beauty of the clothes, though each soft knit and precisely cut jean carries that effortless Parisian ease, but the atmosphere surrounding them.
Morgane Sézalory has built more than a label; she has cultivated a world. One grounded in sincerity, craftsmanship, and a quiet sense of purpose that extends far beyond fashion.
At Sézane, elegance lives in small gestures, a handwritten note slipped into an order, the scent of freshly baked croissants in the boutique, a warm welcome that feels more like visiting a friend’s home than entering a store.
It’s a world where community comes first, and style is simply the language through which it’s expressed.
As the trip came to an end, what remained was a feeling of that rare sense of connection between people, place, and purpose, something distinctly, and beautifully, Parisian.
A Sézane-Inspired Paris Guide
Stay
Le Grand Hôtel Cayré – Elegant and timeless, just steps from Saint-Germain’s best boutiques and cafés.
Hôtel Doisy Étoile – Charming and calm, a short walk from L’Appartement Sézane.
Cafés & Breakfast Spots
Grace Café – Perfect for an easy breakfast or morning meeting.
Coutume Café – Minimalistic design and serious about coffee.
Le Bac à Glaces – Traditional ice cream and crêpes with a nostalgic touch.
Restaurants
Brasserie Lipp – A Parisian institution since 1880, known for its classic brasserie dishes and timeless Art Deco interiors.
Le Petit Lutetia – Intimate and stylish, offering traditional French food in a relaxed Saint-Germain setting.
L’Atelier de Joël Robuchon – A Michelin-starred experience where haute cuisine meets counter dining, refined, creative, and unmistakably Parisian – je ne sais quoi!
Do
Visit Sézane L’Appartement, 1 Rue Saint-Fiacre, part boutique, part dream home.
Stroll Rue du Bac and Saint-Germain-des-Prés for antique bookstores, florists, and cafés that capture the true Parisian soul.
Walk through the Jardin du Luxembourg, especially at golden hour, Morgane’s favourite time of day.
Bring Home
Artisanal chocolate from À La Mère de Famille.
Home essentials from Bienaimé.





