New Balance Unveils the Ellipse

New Balance Unveils the Ellipse

New Balance has officially announced the launch of the Ellipse, the brand’s newest evolution in running footwear. Designed to help runners “lose track of time,” the Ellipse is tailored for everyone from those just starting their running journey to veteran athletes looking for a comfortable option for easy recovery miles.

The Ellipse is designed to restore the beauty of being lost in the run by empowering athletes to embrace freedom, mindfulness and creativity. The shoe features the comfort of Fresh Foam X cushioning, reimagined with a bouncy underfoot feeling to make daily runs more enjoyable. The midsole maintains a lightweight feel, while the shoe further elevates comfort with a breathable engineered mesh upper, a cushioned tongue and stretch laces.

“The Ellipse celebrates all who run, whether logging their first miles or recovering after race day, by delivering an elevated cushioned experience,” says Kevin FitzPatrick, Global Vice President of Running at New Balance. “It’s designed to motivate runners of all types to get out there and enjoy their run.”

The shoe has already gained traction across sport and culture, with New Balance athletes ranging from Gold Medalist sprinter Gabby Thomas and middle-distance champion Parker Valby to rapper and chef Action Bronson, reigning MVP Josh Allen, and five-time All-Star Francisco Lindor embracing the Ellipse as their new favourite.

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