A new bracelet, a new way of wearing, a new signature.

With PREMIÈRE GALON, the PREMIÈRE watch reinterprets the couture braid, one of CHANEL’s signature elements… and suggests a new lesson in style.

The first watch creation of the House in 1987, the PREMIÈRE made its entrance into the world of watchmaking by liberating itself from masculine codes. An entirely new creation, choosing the octagonal shape of the N°5 perfume bottle stopper and adopting the leather chain from the iconic quilted bag as a bracelet. Born out of absolute freedom of creation, it swiftly became a bold reference in the world of watchmaking. Ever since, its timeless allure has stayed connected with the present.

In 2025, PREMIÈRE borrows the braid from the CHANEL wardrobe, one of its most emblematic signature elements. Gabrielle Chanel applied braided trims to her suits to highlight the edges, decorate the pockets and wrists and thus structure the silhouette. Matching the colours of the suit, or making a contrast for a graphic effect, the braid is created in a wide variety of materials and techniques (knitted, woven, twisted).

The PREMIÈRE GALON bracelet is a bangle made of a twisted braid that offers a new way of wearing. This 18-carat yellow gold bracelet highlights the purity of the black lacquered dial freed of indicators. And because there are as many braids as there are versions of the CHANEL suit, the PREMIÈRE GALON is also available in two versions adorned with diamonds. Retaining its resolutely couture spirit, this precious interpretation of the PREMIÈRE watch enters the world of jewelry.