Charlotte Tilbury’s Viral Advent Calendar Returns for 2025 – Bigger, Better, and More Magical Than Ever  

Last year, Charlotte Tilbury’s advent calendar became a global phenomenon, with one selling every minute in 2024. This holiday season, the beauty world’s most glamorous countdown is back reimagined as Charlotte’s Beauty Treasure Chest, and it’s more dazzling than ever.


Inside its star-adorned, jewel-handled drawers, beauty lovers will uncover 12 makeup and skincare icons, including five full-sized products, two more than last year making this her best-value advent calendar to date. From the cult-favorite Pillow Talk lip essentials to the glow-giving Magic Cream and the iconic Beauty Light Wand, every drawer holds a little moment of joy designed to make you look and feel like a star.


The treasure chest itself is adorned with Charlotte’s signature Star Confidence constellations print a reminder of her mantra that we are all born to shine. Once the products are unwrapped, the box transforms into a keepsake you’ll want to treasure forever, whether as a jewelry case or a beauty lover’s secret stash.


Charlotte Tilbury herself says it best: “Darlings, I am making all your beauty wishes come true… These are my globally adored, universally flattering beauty secrets, guaranteed to make you feel and look like a star every time you use them!”


With a value of €326 and an RRP of SEK 2650, Charlotte’s Beauty Treasure Chest is the gift that keeps on giving this holiday season. But if last year is anything to go by, you’ll want to act fast because magic like this never stays on the shelves for long.