• photography Jessica Chea
    producer James Tate Wilson

    fashion Kali Amour

    makeup Mia Moceri

    hair Endacha Brooks

    set designer Dina Chipiga

    models Carlo Sciortino, Katiane Reeves, Kali Amour,

    Maya Peterson, Chloe Parra Stovellyy and Arya Hanumara

    fashion assistant Sade Brand

    production assistant Liz Millet

    all clothing SBYRENTALS and Stylist's Own

    Letter From a Fellow Gen Z Voter

    Written by Jessica Chea by Sandra Myhrberg

    I remember casting my first ballot in 2020—fresh into college amidst the swirling storm of the pandemic. It felt monumental, a true rite of passage into adulthood. Now at 24, I’m excited to participate in my second election. But this election season… It feels different.

    Ever since Biden endorsed Harris to succeed him and Trump narrowly escaped an assassination attempt, this election has transformed into more than just a political battleground; it's become a cultural moment. My generation, raised on TikToks about social justice and memes dissecting policy debates, is stepping into the political arena to join this intense close fight. With Gen Z making up about 20% of the U.S. population and 30% of all eligible voters, we’re finally realizing that yes, our voices matter. And it shows, not just at the polls, but on the streets. Everywhere you look, our culture of speaking up has influenced changes big and small.

    Political figures are adapting to this shifting media landscape, directly through the digital platforms in our hands. Podcasts and alternative media have become crucial for engaging younger audiences. Kamala Harris on Call Her Daddy with Alex Cooper and Donald Trump on Joe Rogan? We’ve never seen anything like it.

    It’s thrilling to watch people who once only cared about sneaker drops and Spotify Wrapped (still very important) now debating which candidate offers a better path forward over $7 iced matcha lattes (thank you, inflation). For a generation raised in uncertainty, from economic crashes to climate disasters, apathy isn’t an option anymore. We’ve grown up hearing that the future depends on us, and now it’s our turn to shape it. So, whether it's a vote for policy change or a vote against complacency, it’s personal. So this election, in true fashion, we’re showing up and showing out at the polls.

    - From a fellow Gen Z voter

  • SKIMS Expands to Sweden with Exclusive Launch at NK Stockholm and Gothenburg

    Written by Jahwanna Berglund

    Stockholm, 24 October — The fast-growing global brand SKIMS, founded by Kim Kardashian and Sweden-born Jens Grede, is making its entry into Sweden. SKIMS will open its first two stores at Nordiska Kompaniet in Stockholm and Gothenburg, marking the brand's initial physical presence in Sweden and a significant step in its international expansion.


    Since its launch in 2019, SKIMS has revolutionised the fashion industry with its “solution wear,” which includes underwear, shapewear, and loungewear designed for all body types. The brand offers sizes ranging from XXS to 5XL in up to 15 different shades. SKIMS products combine comfort and performance with innovative materials, featuring everything from seamless bras and weightless underwear to shapewear that adapts to the body. On 24 October, SKIMS will introduce its best-selling products at Nordiska Kompaniet, including popular collections such as Fits Everybody, Seamless Sculpt, Cotton Rib, and Cotton Jersey.


    The Swedish market is a natural next step for us. Swedish consumers are discerning and demand high quality, which aligns perfectly with our values. NK has long been a strong platform for international brands to reach the Swedish audience, and we are excited to offer our range here and see great potential for further growth across the Nordic region,” said Jens Grede, Co-Founder and CEO of SKIMS in a press release.


    SKIMS has quickly established itself as a leading global brand and was ranked as one of Time Magazine's 100 Most Influential Companies in both 2022 and 2023. The brand has collaborated with other successful names such as NBA, Swarovski, and Fendi.


    When we started SKIMS, it was important for me to create products that empower people to feel their best, offering a wide range of sizes and shades that deliver both comfort and confidence. Bringing SKIMS to Sweden is a special moment for us, and I look forward to our Swedish customers experiencing what SKIMS is all about,” said Kim Kardashian, Co-Founder and Chief Creative Officer of SKIMS.


    From 24 October, SKIMS will be available at Nordiska Kompaniet in Stockholm (Level 1) and Gothenburg (Lingerie, Level 2), initially offering women's collections.

    We are incredibly proud to be the first in the Nordics to introduce an international and exclusive brand like SKIMS at NK Stockholm and Gothenburg, as well as online. That prominent brands choose NK for their entry into the Swedish market is a testament to us being a world-class department store. With this launch, we further strengthen our position as a key destination for fashion and lifestyle, where you can always find the very best selection. The addition of SKIMS enhances our offering even further,” said Henrik Lilja, Acting CEO of Nordiska Kompaniet.

    www.nk.se

  • Money on the Wall: Andy Warhol - a new exhibition at Spritmuseum

    Written by Natalia Muntean

    I like money on the wall. Say you were going to buy a 200 000 painting. I think you should take that money, tie it up and hang it on the wall,” said Andy Warhol in 1975. The new exhibition “Money on the Wall: Andy Warhol,” at Spritmuseum in the heart of Stockholm, examines the concept of Business Art—“the step that follows art,” as Warhol advocated. Curated by Blake Gopnik, art critic and one of the world’s most well-known experts on Warhol, the exhibition focuses on Warhol as a pioneer of the Business Art current, showcasing how he turned the processes of buying and selling into a crucial element of his artistic practice. In the 1950s, Andy Warhol thrived in commercial culture, creating ads and earning well. In the 1960s, he shifted to the uncertain life of an artist, focusing on mass consumption and declaring his commercial activities as art. Instead of simply depicting commerce, Warhol engaged in it directly, producing wallpaper, directing commercials, and even renting out friends as part of his Business Art concept. “Some say Andy Warhol was a sell-out. They are right: selling out was one of his most influential art forms,” says Gopnik.

    The exhibition showcases Warhol's work as a commercial artist in the 1950s, during which he was occasionally featured as a model. It includes pieces from his Pop Art era, highlighting his famous portraits of New York socialites and the Absolut Warhol paintings. These works are part of the future Absolut Art Collection and represent one of his most successful ventures into Business Art, marking the beginning of one of the most celebrated advertising campaigns in modern history. Works by postwar artists, such as Yves Klein, Chris Burden, and Lee Lozano, who, like Warhol, integrated business and finance into their art to reflect our economic realities, are also included in the selection. Additionally, the show showcases contemporary artists who explore similar themes, including Darren Bader, Andrea Fraser, Takashi Murakami, Carey Young, and the collective MSCHF. The exhibition will be available for viewing at Spritmuseum in Stockholm until April 27, 2025.
    Photo by Markus Olsson Mediabolaget

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