Alexander McQueen takes initiative to donate fabrics

Last year Sarah Burton, head of design at Alexander McQueen since 2010, innovated the fabric donation scheme at the house.
This programme supports fashion students with unused fabrics of the finest qualities which have been routinely saved after the sampling and production cycles of women’s and men’s collections over the past years. Such a brilliant way of taking a step towards a more sustainable fashion industry!

The collaboration builds on the close relationship between UK fashion colleges and the Keering owned fashion house developed since the start of the open studio education space at 27 Old Bond Street in January 2019.

The images of the project are taken from a multimedia drape workshop, which took place in the Alexander Mcqueen Old Bond Street second floor education space last March during a tutorial for Manchester School of Art Foundation students - a rose-themed draping workshop. The students created a series of drapes on one other, inspired by techniques that they had seen in the installation  and using fabrics that were donated to them.